Thursday, August 26, 2010

KeywordSpy vs. SEMRush


KeywordSpy and SEMRush are undeniably among the greatest competitors when it comes to keyword tools available in the market today.

SEMRush is the competitive intelligence product which was introduced by the infamous SEOQuake Team and an improved version of the tool called SEODigger, while KeywordSpy is a product which gave name to marketing guru, Peter Zmijewski.

Allow me to compare the two products by specifying the respective features that they currently offer to the market as am I writing this article.

I have gone through their features for about two years now and I hope that I have listed and properly identified their current offers.


FEATURES

SEMRush

KeywordSpy

Notes

number of supported domains

20 million

50 million

Of course the number of supported domains of both KeywordSpy and SEMRush will increase through time.

Estimated number of keywords being regularly scanned

40 million

127 million

The keywords will also increase as both tools continuously improve their indexing data.

No. of supported countries

6

44

Availability of free trial

Free Trial is available – limited to 10 queries per day

Lifetime free trial is available – limited to maximum of 20 results per query

Monthly Pricing

Pro - $49.95

Guru $120

Enterprise - $499.95

Research A– $89.95

Tracking - $89.95

Professional - $139.95

Frequency of database update

monthly

daily

Daily update of KeywordSpy is only applicable for Google US data

Overview

Supported

Supported

Sample KeywordSpy Overview report

Sample SEMRush Overview report

Organic Keywords

Supported

Supported

Sample KeywordSpy Organic Data

Sample SEMRush Organic Data

Organic Competitors

Supported

Supported

Sample KeywordSpy Organic Competitor

Sample SEMRush Organic Competitor

Traffic buyers

Supported

Not Supported

Sample SEMRush Traffic Buyer Data

Traffic sellers

Supported

Not Supported

Sample SEMRush Traffic Seller Data

Support of custom reports

Supported

Supported

Pricing for this is $50.00 for the first 500,000 keywords

Common Keywords

Supported

Supported

Common Keywords feature is supported in KeywordSpy Tracking

Ads Overview

Supported

Supported

Support of Yahoo and Bing keyword data

Not Supported

Supported

Yahoo and Bing data is supported in KeywordSpy Tracking package

Adwords PPC Keywords

Supported

Supported

Adwords Competitors

Supported

Supported

Ad Budget intelligence

Not Supported

Supported

KeywordSpy Domain Ad Budget data is only applicable to US domain

Site Rank

Supported

Not Supported

Keyword Monitoring

Not Supported

Supported

Applicable in KeywordSpy Tracking

SE Traffic Price of a Site

Supported

Not Supported

Sub-domain feature

Not Supported

Supported

Related/Similar Keywords

Supported

Supported

Misspelled Keywords

Not Supported

Supported

Keyword Trend

Supported

Supported

Affiliate Intelligence

Not Supported

Supported

Top Sites and Keywords

Supported

Supported

SEMRush top reports available at SEMIsland.com

Landing Page Intelligence

Not Supported

Supported

Adwords Ads

Supported

Supported

Downloading or Export of reports

Supported

Supported

Download to Excel or CSV

API

Supported

Supported

You need to have Pro or Enterprise account to use API.

Plugin or browser add-on

SEOQuake

SEO/PPC Plugin

Data graphs

Supported

Supported

Hope the table above will help you on your decision on which keyword research tool is right for you – SEMRush or KeywordSpy?

If you have any questions regarding the information posted here, feel free to leave a comment or send me a message at zeygutierrez(at)gmail.com. Please note that the comparison I listed may not be applicable in the coming months as both tools continuously improve the data and features that they currently have.

1 comment:

ReputationManagementConsultants.com said...

Great post. These two are certainly good SEO tools. Thanks.